The Handbook of Business Essentials - Middle East Edition

<p style='margin-top:0cm;margin-right:0cm;margin-bottom:8.0pt;margin-left:0cm;font-size:15px;font-family:Aptossans-serif;'><span style='font-size:16px;font-family:Times New Romanserif;'>The demands of today's fast-paced world have made it increasingly challenging for educators in higher education. Conventional teaching materials are continuously proving outdated due to their inflexibility and lack of consideration for diverse classrooms. Educators have struggled to find concise yet thorough matter-of-fact content for teaching purposes. The solution is usually a scattershot collection of information from various sources—a particular difficulty for students whose English is a second language. Due to language barriers innuendo and lingo these students can struggle with varying methods of information representation ultimately finding it difficult to adjust to the expected pace of study.</span></p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:8.0pt;margin-left:0cm;font-size:15px;font-family:Aptossans-serif;'><span style='font-size:16px;font-family:Times New Romanserif;'>Within this challenge lies an opportunity to consolidate individual research experience and efforts to unify course materials better suited to the aforementioned audience. Therefore <em>The Handbook of Business Essentials - Middle East Edition</em> provides a comprehensive look at the latest management theories and business strategies in a concise yet thorough easy-to-read context particularly adjusted for non-native English speakers. It also caters to the target student audience by providing real-world examples from the Middle East which they can better understand and relate to. The book includes a full Arabic translation as well as a glossary of translated terminology.</span></p>