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About The Book
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<p><b>“The newbie investor will not find a better guide to personal finance.” <br><b>—Burton Malkiel, </b>author of <b><i>A RANDOM WALK DOWN WALL STREET </i></b> </b><br><br>TV analysts and money managers would have you believe your finances are enormously complicated, and if you don’t follow their guidance, you’ll end up in the poorhouse. <br> <br>They’re wrong. <br> <br>When University of Chicago professor Harold Pollack interviewed Helaine Olen, an award-winning financial journalist and the author of the bestselling <i>Pound Foolish</i>, he made an offhand suggestion: everything you need to know about managing your money could fit on an index card. To prove his point, he grabbed a 4" x 6" card, scribbled down a list of rules, and posted a picture of the card online. The post went viral. <br> <br>Now, Pollack teams up with Olen to explain why the ten simple rules of the index card outperform more complicated financial strategies. Inside is an easy-to-follow action plan that works in good times and bad, giving you the tools, knowledge, and confidence to seize control of your financial life.</p>