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About The Book
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A REVOLUTIONARY APPROACH TO LONG TERM BUSINESS STRATEGY FROM THE BESTSELLING AUTHOR OF START WITH WHYThe New York Times-bestselling author of Start With Why Leaders Eat Last and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?In The Infinite Game Sinek applies game theory to explore how great businesses achieve long-lasting success. He finds that building long-term value and healthy enduring growth - that playing the infinite game - is the only thing that matters to your business.