The Influence of ServQual and Promotion Toward Customer Satisfaction

It is all about marketing; that is where the real craft comes in. The best actors do not necessarily become the biggest stars. And vice versa. (by Dirk Benedict) The best marketing doesn’t feel like marketing. (by Tom Fishburne) In marketing I’ve seen only one strategy that can’t miss — and that is to market to your best customers first your best prospects second and the rest of the world last. (by John Romero)