The Irrational Mind: How To Fight The Hidden Forces That Affect Our Decision Making

What Do Ostriches And The Eiffel Tower Have In Common?These Are Just Two Of the Many Interesting Examples I Use In My BookDo You Think Youre In Control Of Your Own Decisions?In actuality our decision-making process is broken. Warped and sometimes even shattered by Cognitive Bias. Why are we so afraid of sharks or plane crashes yet continue to do far more dangerous things? Why do we instinctively look for patterns to inform our decision-making and bring meaning to our world? Why cant we listen to reason when we need it most? Having an understanding of the human mind and how it functions is probably the single most important thing anyone who wants to be successful can do. We make thousands of decisions every day. In fact research suggests that an adult brain makes on average about 35000 remotely conscious decisions on a daily basis. When we were younger choices were most likely simple. As we get older our level of responsibility increases and so does the number of choices that we are faced with on a daily basis. With ever-increasing choices and responsibility at least our decision-making process stays the same right? In actuality our decision-making process is broken. Its warped and sometimes even shattered by cognitive bias. Why are we so afraid of sharks or plane crashes yet continue to do far more dangerous things? Why do we instinctively look for patterns to inform our decision-making and bring meaning to our world? Why cant we listen to reason when we need it most? Join Spencer Fraseur through a journey of flawed logic and bad behavior in business and in life to discover what can be done to overcome the hidden forces that impact our everyday decisions. In This Book Youll Learn...The Secret To Negotiating A Higher SalaryHow To Conduct Faster & More Productive MeetingsHow Marketers Use Cognitive Bias To Impact Your Purchasing DecisionsHow To Avoid Poor Investing & Bad Business PracticesPractical Ideas & Theories To Ensure Better Decision Making In Everyday Life...And Much More!AWARDS & ACCOLADESInternational Bestselling Book With Copies Sold In Over 18 Countries Worldwide2020 Royal Dragonfly Award Winner for #1 Psychology Book Of 2020(#8) Top 10 Books in Business Decision Making On Amazon.com#1 Book in Knowledge Capital On Amazon.comTop 50 Books In Cognitive Psychology On Amazon.comWHAT PEOPLE ARE SAYING ABOUT THE IRRATIONAL MIND...Started reading this book and couldnt put it down... - Naomi W. Thought Provoking and Eye Opening - Cole H.A Great Tool to Understand the Inner Self - AnonymousIf you want to understand how you make the decisions you make...READ THIS BOOK! - Johnathan V. EYE-OPENING BOOK! - Aarti S.