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About The Book
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<p>The communication of scientific principles is becoming increasingly important in a world that relies on technology. Exploring the use of scientific language in the news and examining how important scientific ideas are reported and communicated this title in the <em>Intertext</em> series takes a look at the use and misuse of scientific language and how it shapes our lives. </p><p><em>The Language of Science</em>:</p><ul> <li>explores the goals of and problems with scientific language and terminology</li> <li>demonstrates the power and misuse of scientific discourse in the media</li> <li>examines the special qualities of scientific communication</li> <li>explores how science and popular culture interact</li> <li>is illustrated with a wide range of examples from the MMR vaccine to AIDS and the biological weapons debate and includes a glossary as well as ideas for further reading. </li> </ul><p>This practical book is ideal for post-16 to undergraduate students in English Language Linguistics Journalism Communications Studies or Science Communication.</p>