English
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About The Book
Description
Author
Ritzer discusses the process of McDonaldization and scrutinizes: the labour process and the degree to which it has been McDonaldized; the relationship between McDonaldization and globalization and Americanization. Part Three presents new means of consumption and the book concludes with a re-evaluation of the McDonaldization thesis and its future.
Piracy-free
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Details
ISBN 13
9780761955405
Publication Date
-19-12-1997
Pages
-220
Weight
-320 grams
Dimensions
-156x234x11.8 mm
