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About The Book
Description
Author
Sales managers are obsolete but sales leaders are what we need. The traditional sales manager role requires re-tooling in the new noisy and competitive market. No longer can the role be a dictatorial position nor one where the manager is a manager by title. As sales teams are re-defining their relevance in their respective markets the sales leader is the key to providing the vision the strategy and the tools for success in the new economy. Brad Tonini takes an overdue look at the role of the sales leader today and the way they can transform their team through: - *Transformational mindset; *Transformational sales processes and *Transformational coaching Step inside and see how you can maximise your value to your team and get to work on some new tools for sales leadership success.