The Nursery Rhyme Conundrum

<p>Sorry. Your own brain is one of your biggest marketing problems.</p><p></p><p>We marketers and business owners love to analyse how our customer make irrational decisions - but ignore the scary fact that we ourselves are just as flawed.</p><p></p><p>This isn't another how-to. It's a revealing look at the science proven biases and mental blind spots that sabotage our work</p><p></p><p>• Why you can't objectively judge your own ideas</p><p>• How groupthink and tribal loyalty steer you wrong</p><p>• The uncomfortable truth about myside bias</p><p>• Why AI may be making bad thinking worse</p><p></p><p>This book won't be a comforting read. But it will make you a better marketer.</p>