<p><strong style=background-color: rgba(255 255 255 1)>Most owners don't plan the sale of their companies. </strong><span style=background-color: rgba(255 255 255 1)>Instead they drift into it after receiving a we're interested email.&nbsp;</span><strong style=background-color: rgba(255 255 255 1)><em>The Owner's Manual</em></strong><span style=background-color: rgba(255 255 255 1)>&nbsp;</span>helps prepare founders and owners for a potential sale years before that email is received. This book explains how private equity investors evaluate and price businesses so that if and when you are ready to sell your business you can be well-positioned to get the outcome you want.</p><p><strong style=background-color: rgba(255 255 255 1)>Inside you'll learn to:</strong></p><ul><li><strong style=background-color: rgba(255 255 255 1)>Think like a buyer: </strong>prioritize predictable cash flow decrease key man risk build durable revenue reduce customer concentration and focus on the metrics that move multiples.</li><li><strong style=background-color: rgba(255 255 255 1)>Baseline with EVRS</strong><sup style=background-color: rgba(255 255 255 1)><strong>TM</strong></sup><strong style=background-color: rgba(255 255 255 1)>: </strong>every business (based on its industry size and other factors) trades in a range of multiples. Where your business is in that range depends on seven elements. You'll see where you are in that range TODAY and then you have a choice: remodel the business before selling or take it to market as is. But either way you'll know where you stand.</li><li><strong style=background-color: rgba(255 255 255 1)>Choose the right path: </strong>platform vs. add-on when to go to market and how to assemble a team that can help you from the time you contemplate selling all the way through to the exit.</li><li><strong style=background-color: rgba(255 255 255 1)>Understand that valuation is not the only consideration in selling a business: </strong><span style=background-color: rgba(255 255 255 1)>who you partner with matters and how the deal is structured 'Arill be a function of how anti-fragile the business is.</span></li><li><strong style=background-color: rgba(255 255 255 1)>Avoid the traps: </strong><span style=background-color: rgba(255 255 255 1)>missed numbers market myths being unprepared and other key factors that kill deals.</span></li></ul><p><span style=background-color: rgba(255 255 255 1)>With clear checklists actionable takeaways and case studies this is the field guide for owner-operators who want a great outcome on purpose-not by accident. Better preparation means better multiples cleaner terms and your best shot at a life-changing sale.</span></p>
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