THE PLAYBOOK on Fixing Anemic Sales Pipelines Volume I: Prospecting


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About The Book

Christopher Bass is a sales expert with over twenty years of experience in every possible facet of sales. He speaks writes trains and coaches companies and sales professionals on how to overcome the biggest challenges associated with generating qualified prospects and winning more sales.With field-tested real-world experience academics and intensive self-study under his belt Christopher has the expertise to help your sales team WIN MORE sales today!In this book youll learn: Why prospecting is still critically important despite the popularity of inbound marketingHow to build the right foundation for prospecting success from day oneThe eight steps to becoming great at prospectingHow to determine the best communication channels for generating prospects based upon your goals and objectivesThe four critical steps to generating an over-flowing pipeline of qualified prospects
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