Practical Guide to Managing Event Venues

<p>This is a short, accessible and practical guide to running venues which are in the business of hosting events. Using honest guidance peppered with the author’s real-life situational anecdotes to contextualise the topics, the book is logically structured around the key stages of event management: pre-event, onsite and post-event. Topics covered include developing the client relationship, marketing, financial accountability, risk, interdepartmental communication, onsite procedures and post-event evaluation. This is a fundamental resource for all event management and hospitality students. It is also a book for anybody who manages a venue or is a venue event manager. <i>The Practical Guide to Managing Event</i> <i>Venues </i>makes the business of venue management appealing, understandable and achievable.</p> <p><strong>Part I The Management of Event Venues </strong>1 What is a Venue? 2 The Berners Hierarchy of Event Needs 3 Hotels as Venues for Events 4 Venue Reputation 5 Events as a Source of Income 6 Venue Professionalism 7 The Need to Meet Expectations 8 Venue Culture Change 9 The Berners One-Person Management Structure 10 The Role of the Venue 11 Procuring External Services 12 Winning Business and Retaining Clients 13 Budgeting Events 14 Guests at Venues <strong>Part II Event Procedures for Venues </strong>15 Enquiry Handling 16 Show-round Procedure 17 Confirmation and Contract Procedure 18 Lead-in Procedure 19 Client File Procedure 20 Client Relationship Procedures 21 Event Schedule/Function Sheet 22 Operational Procedures 23 Get-In and Set-Up Procedure 24 Rehearsal Procedure 25 During-event Procedures 26 De-rig Procedure <strong>Part III Post-event Procedures </strong>27 Post-event Procedures 28 Case Studies</p>