The Responsive Enterprise

About The Book

<p class=MsoNormal><b>Change keeps accelerating. Half of key business decision-makers say constant disruptive change is now a major challenge. Dizzy from a kaleidoscope of fashionable strategies from digital transformation to hybrid work to disruptive innovation leaders need a new approach.</b></p><p class=MsoNormal>It's time to embrace a holistic approach to change - to re-architect your business to be fully responsive. A responsive organization faced with change doesn't just withstand or flex — it embraces change and continuously exploits it for competitive advantage.</p><p class=MsoNormal>The responsive organization stands on three pillars.</p><p class=MsoNormal>First a customer-centric mindset. Gather data relentlessly; spread insights across the organization.</p><p class=MsoNormal>Second operational excellence. Redesign processes for both efficiency and flexibility with change in mind.</p><p class=MsoNormal>Third enterprise agility. Evolve continuously to deliver more value to customers.</p><p class=MsoNormal>You'll learn from groundbreaking organizations that embraced these qualities. Like the credit union where cross-functional teams identified and then eliminated a key customer pain point: blocking questionable charges on debit cards. As it transformed processes and flexed systems customer satisfaction spiked and service calls dropped by half.</p><p class=MsoNormal>Read how a massive health services company reengineered its scheduling systems to boost efficiency — and responded in scant weeks to the challenge of COVID-19. Or the huge tech company division that embraced agility and streamlined product and marketing decisions even as it doubled in size.</p><p class=MsoNormal>Four practical steps iterated over and over advance the responsive transformation.</p><p class=MsoNormal>1. Start with a vision that enables coordinated action.</p><p class=MsoNormal>2. Add systems thinking for a holistic perspective on change.</p><p class=MsoNormal>3. Empower teams to make decisions quickly and effectively.</p><p class=MsoNormal>4. Embrace feedback loops that enable rapid course corrections.</p><p class=MsoNormal>The most responsive 15% of companies consistently deliver better business results from sales growth to share price. <i>Responsiveness changes everything. </i>We'll show you how to embrace it and turn change into your biggest competitive advantage.</p>
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