The Role of the Media in Facilitating Children's Rights in Kenya

Child abuse is not a new phenomenon nor is public or state concern about it. Nevertheless fresh attempts to tackle child mistreatment are usually accompanied by the declaration that it is a new and as yet undiscovered problem. This newness is seen as an important part of the process of establishing it as an issue requiring resources to tackle it. This research that has led to the publication of this book was therefore motivated by the need to determine the role of print media in facilitating community education and child abuse prevention strategies. The specific objectives of the study were to determine how print media influences community education and child abuse prevention strategies to determine the benefits of mass media programs as a tool to advocate for children’s rights and to determine different campaign strategies that can be used in child abuse prevention strategies by Nation Media Group.