The Sales Innings: Stay at the Crease Runs Will Come Timeless Sales Lessons on Patience Persistence and Performance

In today’s fast-changing business landscape sales strategies tools and channels evolve rapidly — but the principles that drive lasting success remain the same. Drawing on over two decades of frontline leadership experience Abin Roy Choudhury distills seven timeless lessons that have shaped winning teams resilient sellers and sustainable growth. This book is not a playbook of tactics; it is a field-tested framework for building discipline trust and performance that endures. Through powerful analogies lived experiences and clear principles it equips sales professionals to stay focused amid uncertainty and deliver consistent results. Perfect for sales teams enablement programs and leadership offsites this book is a strategic reminder that in sales as in cricket those who stay at the crease eventually score the big runs. — Abin Roy Choudhury Abin Roy Choudhury’s journey began in a modest household in India shaped by cycles of hope hardship and unwavering values. From selling door-to-door to leading multi-million-dollar enterprise transformations his 22-year career spans industries startups and global markets. An athlete turned sales leader Abin built his path not on privilege but on persistence. His philosophy is rooted in timeless principles — patience trust discipline and purposeful action — shaped as much by setbacks as by success. Guided by the Bhagavad Gita he believes sales is not about chasing outcomes but mastering the long game. The Sales Innings is the distillation of his innings — lessons forged through rejection resilience and reinvention. For leaders dreamers and changemakers his story is proof that discipline creates momentum relationships outlast revenue and staying the course delivers extraordinary impact.