Science of Superstition

<p>In an account chock full of real-world examples reinforced by experimental research Hood's marvelous book is an important contribution to the psychological literature that is revealing the actuality of our very irrational human nature. -- <em>Science</em> </p><p>In the vein of Malcolm Gladwell's <em>Blink</em> Mary Roach's <em>Spook</em> and Dan Ariely's <em>Predictably Irrational</em> <em>The Science of Superstition</em> uses hard science to explain pervasive irrational beliefs and behaviors: from the superstitious rituals of sports stars to the depreciated value of houses where murders were committed to the adoration of Elvis.</p>