The Southwest Airlines Way

<p><i>If you look at Southwest Airlines and I admire what they do they've been the most successful airline in the industry.</i></p><p><i>--Gerard Arpey CEO American Airlines</i></p><p><i>Through extensive research Jody Hoffer Gittell gets to the bottom of what has sustained Southwest Airlines' positive employee relations and high performance through good and bad times.</i></p><p><i>--Thomas A. Kochan professor MIT Sloan School of Management MIT Global Airline Industry Program</i></p><p>In an industry with losses in the billions Southwest Airlines has an unbroken string of 31 consecutive years of profitability. <i>The Southwest Airlines Way </i>examines how the company uses high-performance relationships to create enormous competitive advantage in motivation teamwork and coordination among employees. It then goes further to show how any company can foster these powerful cooperative relationships and explains how to:</p><ul> <li>Lead with credibility and caring</li><li>Invest in frontline leaders</li><li>Hire and train for relational competence</li><li>Use conflicts to build relationships</li><li>Make unions its partners not its adversaries</li><li>Build relationships with its suppliers</li></ul>