The Storytelling Entrepreneur

<h3>Storytelling in business works. </h3><p>It enhances memory enthusiasm and commitment in listeners. But where do you get the stories from and when should you use them? The Storytelling Entrepreneur was developed during workshops and one-to-ones held by business consultant and author Melissa Addey with real-life entrepreneurs at the British Library's Business & IP Centre. </p><p><br></p><p>It includes:</p><ul><li>How to find the right stories and when to use them</li><li>Creating a Sacred Bundle of your organisation's history values and magical moments</li><li>The six stories you should learn by heart</li><li>Using stories at every stage of the entrepreneurial journey.</li></ul><p><br></p><p>Every entrepreneur has a business to tell story. Can you tell yours?</p>