The Success Factor: Unconventional Wisdom for Small Business Success

Small business owners know that success doesn’t follow a script and neither should they. The Success Factor will take small business owners through the first most important things to consider when starting a company and will contrast conventional wisdom on the topic with the latest ground-breaking but proven unconventional wisdom. By the time small business owners finish reading The Success Factor: Unconventional Wisdom for Small Business Success they’ll have goals a timeline a business model and a product service offering in place for their small business or start-up. Additionally they’ll gain an understanding of how their ideal customer thinks where and how to find them and how to market in a way that attracts the customers they want. Lastly they’ll learn to do more of the things they love how to get paid faster and how to keep more of the money they earn than they ever thought possible.