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About The Book
Description
Author
At The University Of Louisville Bill Dieruf'S Popularity Came From His Significant Business Experience And His Commitment To Helping Translate Theory Into Action. Bill'S Classroom Was A True Learning Laboratory.Dr. Robert L. Taylordean College Of Business And Public AdministrationUniversity Of Louisvillecan An Independent Business Service In Today'S Competitive Environment? Yes!On June 1 1946Long Before The Arrival Of Wal-Mart K-Mart Hq And Home Depotbill Dieruf Opened A Hardware Store In Suburban Louisville Kentucky. Since That Time The Huge Competitors Have Arrived Some Opening Megastores Just Minutes Away From Dieruf Hardware. But The Store That Bill Built Has Not Only Survived But Prospered Serving Three Generations Of Customers.Bill Dieruf Shares The Secrets Of His Success In This Book Secrets That Apply To The Management Of Any Independent Business: Retail Wholesale Or Manufacturing. In Straightforward Easy-To-Read Language Bill Bypasses Textbook Principles And Management Theory Concentrating Instead On Proven Techniques That Can Help You Start A Business Or Manage One Better.If You Follow The Principles In This Book You Will Be Successful.