The Tata Group; From Torchbearers To Tra
English

About The Book

The Tata Group is India's largest and most globalized business conglomerate with over 100 companies offering products and services across 150 countries and 725000 employees contributing a revenue of US$110 billion. Tata businesses span ten varied verticals. How did they come so far? How did they groom leadership delight customers drive business excellence and acquire global corporations? How did they create greater shareholder wealth than leading multinationals? How did they maintain a brand and corporate values that are considered a gold standard?From the Victorian era to Independence and from Licence Raj to a new millennium of globalization the Tata saga has been nonpareil and deeply interwoven with the destiny of a resurgent nation. It encompasses the role of visionaries like Jamsetji and Dorabji Tata and doyens such as JRD and Ratan Tata in building iconic institutions that have played a remarkable role in the making of a self-reliant India. This deep-dive into the Tata universe brings forth hitherto lesserknown facts and insights. It also brings you face to face with business decisions and their makers. How did Tata Motors turn around Jaguar Land Rover when Ford failed to do so? Why did three successive governments stall the entry of the Tatas into civil aviation? How did Tanishq transition from a near-failure to a stupendous success? Why wasn't Tata Steel's Corus acquisition successful? The result of over a decade of rigorous research pan-India site visits and interviews with over 100 Tata leaders this bestseller decodes the Tata way of business making it an exceptional blend of a business biography a leadership handbook and a management classic. About the Author SHASHANK SHAH is a thought leader in thefields of corporate strategy and responsibilitywith over 100 national and internationalpublications to his credit. A national bestsellingauthor his research focuses on the pivotalrole of corporations in economic and socialvalue creation through visionary leadershipstakeholder-centric decision making andinclusive business strategies. He has been avisiting scholar at Harvard Business Schooland Copenhagen Business School fellowand project director at Harvard UniversitySouth Asia Institute postdoctoral fellow at SriSathya Sai Institute of Higher Learning editor-in-chief of Harvard University PostdoctoralEditors Association and consulting editor withthe Business India Group. A TEDx and Talksat Google speaker he has addressed scoresof prominent platforms across academia andindustry. He was a recipient of the Presidentof India and Governor's Gold Medals and ofthe AIMS International Outstanding DoctoralManagement Student Award. His highlyacclaimed second book Win-Win Corporationswas published by Penguin Random HouseIndia in 2016.
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