They Just Don't Get It

<h4><span style=color: rgba(0 0 0 1); background-color: rgba(255 255 255 1)>A Field Guide for the Modern Manufacturing Leader</span></h4><h4></h4><p><em style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>They Just Don't Get It</em><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> is a rare business book that bridges two worlds-the boardroom and the shop floor-and gives a voice to the leader standing between them. Written by veteran manufacturing executives Don Robb and Bob Siepka with a foreword by Jack Stack (</span><em style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>The Great Game of Business</em><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>) this book offers a deeply practical look at what it really takes to lead from the middle in modern operations.</span></p><p></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Robb and Siepka draw on more than seventy years of experience leading plants and turnarounds to illuminate one timeless challenge: the disconnect between corporate strategy and frontline reality. They don't romanticize leadership or drown readers in theory. Instead they tell grounded relatable stories-of overloaded production lines disengaged teams and transformations built on data trust and culture.</span></p><h4></h4><p><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>The book's structure mirrors the leader's developmental journey:</span></p><ul><li><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Part I: The Current Reality</strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> helps readers see their operation clearly beginning with the cultural and workforce challenges that define U.S. manufacturing today.</span></li><li><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Part II: Delivering Results</strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> provides tools to turn data into visibility visibility into understanding and understanding into action.</span></li><li><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Part III: Leading Through People</strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> shifts focus from metrics to mindset showing how supervisors department managers and partners in HR or finance can become multipliers rather than bottlenecks.</span></li><li><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>The </span><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Conclusion</strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> ties it together with a call to lead from the middle-connecting people to purpose and purpose to performance.</span></li></ul><p></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Each section ends with a Cultural Pulse Check a simple reflection tool that helps leaders diagnose and measure cultural health. The combination of field-tested frameworks anecdotes and accessible language makes the book equally useful in the office break room or classroom.</span></p><h4></h4>