Think Like An Engineer

Discover the secrets of the minds that built our world – and how theymight teach us to think differently and innovate better.'Smart insightful and fascinating.' Walter Isaacson author of SteveJobs: The Exclusive BiographyDubai’s Burj Khalifa – the world’s tallest building – looks nothing likeMicrosoft’s Office Suite and digital surround sound doesn’t work like acitywide telecommunication grid. Yet these engineering feats have much incommon: they are the result of a unique thinking process combining abstractand structured thinking common sense and great imagination. They areborn of the engineering mindset.In this groundbreaking and lively work Guru Madhavan reveals theextraordinary influence of engineering on society not just today butthroughout history. Drawing on a cast of star engineers like Steve Jobs theWright brothers and Thomas Edison Madhavan explores aspects of thismindset and shows its usefulness to life and business – in areas as varied astraffic congestion to health care to filmmaking. Full of case studies andpractical insights spanning the brilliant history of engineering Think Like anEngineer is in equal parts personal practical and profound. It reveals howkey engineering concepts can help you make better decisions and createinnovative solutions in a complex world.