<p><span style=color: rgba(15 17 17 1)>What does it mean to be fair? Why do we feel unfairness so strongly? What has happened to us today that we spend more time condemning each other's views than giving each other a fair hearing?</span></p><p><br></p><p><span style=color: rgba(15 17 17 1)>The idea of fairness is one of the most commonly-expressed concepts yet nobody ever stops to think what it really means. We all simply take the word 'fair' for granted.</span></p><p><br></p><p><span style=color: rgba(15 17 17 1)>In this polemical guide to fairness Ben Fenton explains the meaning of the word how it fits into our genetic make-up and why we need our innate sense of fair play now more than ever.</span></p><p><br></p><p><span style=color: rgba(15 17 17 1)>Fenton explores the idea that the unconscious procedure that humans go through in deciding fairness is the vital balancing act between competition and cooperation the two driving forces that have made us the super-species of Planet Earth. He describes the neurology anthropology psychology history and future of fairness and looks at how it affects our lives through politics law sex religion race sport business and even war.</span></p><p><br></p><p><span style=color: rgba(15 17 17 1)>As a reporter of thirty years' experience Fenton brings all his skills to bear in a lively and challenging description of the profound inner meaning of a throwaway phrase and why it matters so much to every single person in the world to seek To Be Fair.</span></p>
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.