Tough-Minded Management

<p>2019 Reprint of 1963 Edition. Full facsimile of the original edition not reproduced with Optical Recognition software.  JOE D. BATTEN (1925 - 2006) was the Chairman of the Board of the management consulting and human resource development firm <em>Batten Batten Hudson and Swab</em> Inc. whose headquarters were located in Des Moines Polk County Iowa.  A prolific writer Batten also published a number of books on management including <em>Developing a Tough-Minded Climate...for Results</em> (1965); <em>Beyond Management by Objectives</em> (1966); <em>Dare to Live Passionately</em> (1966); <em>Guide to Successful Living</em> (1969); <em>The Confidence Chasm</em> (co-authored with his daughter Gail Batten 1972); and <em>Expectations and Possibilities</em> (1981). Mr. Batten reached thousands of people with his philosophy of “tough-minded” living and working; a bold and articulate author his works enriched the lives of many managers.  On this work critics write:</p><p>“The excellence of the book lies in the basic information it has to give to the relatively new manager.”—<em>Personnel Psycholog</em>y<br /><br />“Must reading for anyone who thinks all management books are just a rehash of planning organizing staffing controlling etc....Especially recommended...”—<em>NRHA Magazine</em><br /><br />“A totally fresh description of how to turn MBO into a ‘living system’....practical and highly motivational.”—<em>Buffalo Law Journal</em><br /><br />“Many useful suggestions to offer the executive.”—<em>West Coast Review of Books</em></p>