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About The Book
Description
Author
Mexico has a wide range of resources to project its image around the world through high-impact public diplomacy strategies. Among them tourism stands out as one of the most powerful tools. This book analyzes the application of public diplomacy through the promotion of Mexico's tourism abroad taking Germany as a case study and analyzing the opportunities and challenges involved.
Piracy-free
Assured Quality
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Sustainably Printed
Details
ISBN 13
9786209248689
Publication Date
-31-10-2025
Pages
-56
Weight
-90 grams
Dimensions
-152x229x3.41 mm
