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About The Book
Description
Author(s)
Tourism is now widely acknowledged as a significant economic contributor on a global
scale. India boasting an array of captivating destinations throughout the year stands
out as a top-tier choice for various types of tourists. The increasing recognition of
tourism’s economic importance has led to heightened focus from both the Indian
government and various entities in the public and private sectors as well as academia.
Exploring the historical evolution of travel trade worldwide and in India sheds light
on its rich legacy.
Simultaneously the new millennium has witnessed a sustained surge in interest
regarding how individuals spend their leisure time. Some experts posit that leisure time
particularly during holidays plays a defining role in shaping individual and familial lives.
This burgeoning interest revolves around the consumption patterns during holidays
especially in the context of travel and vacations marking concentrated periods of
leisure. This global phenomenon involves utilizing leisure time to explore diverse
places and destinations featured prominently in holiday plans.
The surge in tourism has presented substantial business opportunities and ample
room for service providers such as travel agencies and tour operators. In response
the Government of India has implemented several initiatives over the past decades
to cultivate a pool of skilled professionals capable of meeting the growing demand
for trained manpower in the tourism industry.