Translation Adaptation and Digital Media

<p>Adaptation has always been central to Translation Studies and as print media becomes less and less dominant and new media become central to communication Adaptation is more than ever a vital area of Translation and Translation Studies. In addition links to new digital media are examined.</p> <p>This is the only user-friendly textbook covering the full area of Translation Adaptation and Digital Media applicable to any language combination. Divided into nine chapters it includes a wide range of texts from Brazilian culture ensuring an ex-centric view of translation. Each chapter contains an expository section case studies and student activities to support learning. It emphasises the central role of Adaptation in the translation of works for the popular book market for theatre cinema radio and especially the new media.</p> <p>This is the essential textbook for students in Translation and Adaptation Studies courses and instructors and professionals working on adaptation and transmedia projects. </p>