Tuning In to Young Viewers

Media effects - a key area of media studies - is traditionally provocative and often controversial. Contemporary issues such as violence on television and children's dependence on television are continually debated.</p><p><b>Tuning In to Young Viewers</b> provides a much needed up-to-date overview of the key topics in television use and effects. It is designed in both style and organization as an upper-level text for courses in communication and psychology and is written by scholars well-known to both fields in particular for their work concerning media influences. Topics discussed include: diversity on television; television dependence diagnosis and prevention; television and the socialization of young children; and children's fear an