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About The Book
Description
Author
You see guests all the time on television news shows. They look confident focused and present their core message on camera with ease. If only you had the chance to do one of these interviews you feel certain you could do the same.But how do you position yourself as the go-to expert without breaking the bank on expensive advertising? These experts must have an in with the producers and guest bookers to get on television right? There must be some way for you to get on the radar of these news shows too.Youve never had any formal media training. You need a coach someone to show you the ins and outs of what it takes to be a successful television news guest.Youre in luck because this book contains everything youll need.Scott Wolfson has spent his professional career working in the broadcast news industry. Hes coached hundreds of guests getting them ready to appear calm and confident on camera. And in his book TV News Live Shots he guides you so you can crush your on camera interview!In this book youll learn: -Who actually is newsworthy? Youll hear the story of how the unlikeliest of people a hardened ex-convict became a media star!-How to craft winning media pitches and unique story angles that producers will love.-Why its important to arrive to the studio early camera ready and wearing colors that pop on television.-Youll hear the incredible story of how Scott walked a guest through shooting his own live shot when a cable news network forgot to hire a camera operator!-How to keep the media momentum rolling after you successfully ace your interview!And much more...