Understanding Broadcast and Cable Finance


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About The Book

<p>From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees electronic media deal with financial principles and jargon that are unique to American business. <em>Understanding Broadcast and Cable Finance</em> helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director sales manager engineer or any other non-accounting professional that has a stake in the success of your company this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.</p>
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