Unfolding the Napkin

<b> An original workbook companion to the acclaimed business bestseller <i>The Back of the Napkin</i> </b> <p/> Dan Roam's <i>The Back of the Napkin</i> a <i>BusinessWeek</i> bestseller taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle. <p/> The companion workbook <i>Unfolding the Napkin</i> helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies guided do-it-yourself exercises and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar taking readers step-by-step from I can't draw to Here is the picture I drew that I think will save the world. <p/> The workbook teaches readers how to: <br> -Improve their three built-in visual problem solving tools. <p/> -Apply the four-step visual thinking process (look-see-imagine-show) in any business situation. <p/> -Instantly improve their visual imaginations. <p/> -Learn how to recognize the type of problem to choose the best visual solution. <p/> If <i>The Back of the Napkin</i> was a guide to fine dining <i>Unfolding the Napkin</i> is the cookbook that will soon be heavily marked up and dogeared.