Urban Sustainability in Tamaulipas

This research addresses from the perspective of territorial and spatial urban marketing one of the main problems of cities which is the management of urban solid waste in reference to the sites or places where it is disposed of due to the constant growth of the population and the constant change in consumption patterns.The level type of life degree of industrialization and advertising have caused in today''s society an exaggerated consumerism which originates a pollution problem caused by garbage thus damaging the physical social and biological environment.