User Experience Design

<p>Applicable to a wide spectrum of design activity this book offers an ideal first step clearly explaining fundamental concepts and methods to apply when designing for the user experience. <p/>Covering essential topics from user research and experience design to aesthetics standards and prototyping User Experience Design explains why user-centered methods are now essential to ensuring the success of a wide range of design projects. <p/>This second edition includes important new topics including; digital service standards onboarding and scenario mapping. There are now 12 hands-on activities designed to help you start exploring basic UX tasks such as visualising the user journey and recognising user interface patterns. <p/>Filled with straightforward explanations and examples from around the world this book is an essential primer for students and non-designers needing an introduction to contemporary UX thinking and common approaches. Designed specifically for newcomers to UX Design the companion website offers extra material for hands-on activities templates industry interviews contributor notes and sources of guidance for those seeking to start a career in the industry.</p>