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About The Book
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Depending on what your audio-visual sales concept is you may or may not use the information in this chapter. But many of the best audio-visual concepts do involve video recording even if its just a quick product demonstration or a testimonial clip tucked into the midsection of your sales page. So even if you dont think youll use this information with your current page its not a bad idea to quickly browse this information anyway. If nothing else you may get a few good ideas for a more elaborate direct sales site in the future.