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About The Book
Description
Author
Elections have always been festive occasions in liberal democracies and India is no exception. Media becomes one of the most important players in elections because of its power of reach and agenda-setting. From one government-controlled television in India in 1984 to hundreds of news channels owned by various interest groups a burgeoning print media the coming of the social media and the tiniest and most ‘lethal’ of mass reach weapon the mobile phone—all these have changed the way elections are