Who's Raising the Kids?

<p><strong>From a world-renowned expert on creative play and the impact of commercial marketing on children a timely investigation into how big tech is hijacking childhood-and what we can do about it<br><br>Engrossing and insightful . . . rich with details that paint a full portrait of contemporary child-corporate relations. —Zephyr Teachout <em>The New York Times Book Review<br><br></em></strong>Even before COVID-19 digital technologies had become deeply embedded in children's lives despite a growing body of research detailing the harms of excessive immersion in the unregulated powerfully seductive world of the “kid-tech” industry.</p><p>In the “must read” (<em>Library Journal</em> starred review) <em>Who’s Raising the Kids?</em> Susan Linn—one of the world’s leading experts on the impact of Big Tech and big business on children—weaves an “eye-opening and disturbing exploration of how marketing tech to children is creating a passive dysfunctional generation” (<em>Kirkus Reviews</em> starred review). From birth kids have become lucrative fodder for tech media and toy companies from producers of exploitative games and social media platforms to “educational” technology and branded school curricula of dubious efficacy.</p><p>

</p><p>Written with humor and compassion <em>Who’s Raising the Kids?</em> is a unique and highly readable social critique and guide to protecting kids from exploitation by the tech toy and entertainment industries. Two hopeful chapters—“Resistance Parenting” and “Making a Difference for Everybody’s Kids”—chart a path to allowing kids to be the children they need to be.</p>