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About The Book
Description
Author
From the best-selling author of <b>The Death of Economics</b> and <b>Butterfly Economics</b>, a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed.<br><br>Paul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.
Details
ISBN 13
9780571220137
Publication Date
-06-04-2006
Pages
-272
Weight
-213 grams
Dimensions
-127x197x16 mm
Imprint
-Faber & Faber
