Why We Fail

About The Book

Just as pilots and doctors improve by studying crash reports and postmortems experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design Why We Fail holistically explores what teams actually built why the products failed and how we can learn from the past to avoid failure ourselves.
Piracy-free
Piracy-free
Assured Quality
Assured Quality
Secure Transactions
Secure Transactions
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Fast Delivery
Sustainably Printed
Sustainably Printed
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Details

ISBN 13
:
9781933820170
Publication Date
:
15-07-2013
Pages
:
250
Weight
:
344 grams
Dimensions
:
152x229x13.36 mm
Publisher

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