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About The Book
Description
Author
Everyone wants to win. Everyone wants to be successful. Win Win Win! brings a new dimension to the well-known Win-Win approach. It will help you achieve success more often both short- and long-term in internal and external company negotiations.Written by an expert with over 30 years of experiencing Win-Win firsthand this book is a must -have guide to gaining favorable results in any business situation. It first explores the power of the traditional Win-Win concept with its predictions for any negotiation. Then the book introduces a new dimension-the Mutual Win. This improved expanded model uses the Win-Win-Win Pyramid-explained in Waterhouses lucid and humorous voice-to ensure even better results and a positive outcome every time. With the books real-life case studies hands-on advice and top tips on how to get the most doubting Adversary to the table you will be inspired to apply Waterhouses practical and enlightening methods to your business from tomorrow.