Women Participation in Business Administration

Women are becoming major drivers of economic growth around the world. They have become engines for economic growth around the world. Achieving gender diversity in different organizational structure positions is increasingly seen as necessary for competitive business performance in that such diversity contributes to the bottom line. However globally women remain under-represented in business administration and management positions. Contrarily achieving gender diversity in business organizations is crucial to enhancing commercial results. Likewise “gender issues” play a central role because using women’s knowledge skills attitudes and competence can help the organizations fuel their competitiveness and the growth of the respective countries. Gender issues in business administration in business administration positions in organizations like media network companies. In Ethiopia women represent a significant pool of talent but women remain under-represented in business at present. The potential economic benefit of gender equality in the labour market is thus significant. This book highlights the existing practice of women’s participation in business administration in the media.