Writing for News Media

<p><em>Writing for News Media </em>is a down-to-earth guide on how to write news stories for online print and broadcast audiences. It celebrates the craft of storytelling arguing for its continued importance in a modern newsroom. With dynamism and humour Ian Pickering a journalist with 30 years’ experience offers readers practical advice on being a news journalist with step-by-step guidance on creating a great story and writing the perfect news copy.</p><p>Chapters include:</p><ul> <li>extracts from published news articles to help illustrate the dos and don’ts of storytelling;</li> <li>the ten golden rules for structuring and putting together a successful news article including ‘Nail the intro’ ‘Let it flow’ and ‘Keep it simple’;</li> <li>instruction on writing stories for different specialist subjects including politics court cases economics funnies and celebrity;</li> <li>help for readers on how to write for broadcast news;</li> <li>tips on how to write headlines how to use pictures how to make the most of quotations and how to avoid common style and grammar mistakes;</li> <li>glossaries covering a range of different aspects of news journalism including types of news story online and data journalism typesetting and broadcasting.</li> </ul><p>This is an instructive and insightful manual which champions brilliant storytelling and writing with flair. It introduces a set of key creative and analytical techniques that will help students of journalism and young professionals hone and refi ne their story-writing skills.</p>