Writing Winning Business Proposals Third Edition

<p><b>Winning proposals that turn prospects into clients</b></p><p>Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick <i>Writing Winning Business Proposals</i> features proven strategies along with worksheets and other tools that clearly show clients what they want and will easily seal the deal.</p><p>Thoroughly updated the third edition offers general guidelines that apply to all business proposals making this the must-have proposal-writing book to have on hand.</p><p><i>Writing Winning Business Proposals</i> features:</p><ul> <li>Winning formula from top consultants proven to work for any proposal</li><li>Complete step-by-step process walking you through all the difficulties</li><li>Up-to-date user-friendly redesign with new worksheets and charts</li><li>Updates on fees and collaboration</li></ul><p>If you're seeking approval for projects or want a client to buy invest or do something <i>Writing Winning Business Proposals</i> is the reference you need to get you to get them to do what you want.</p>