Corporate Social Responsibility and Alcohol

<p>Increased scrutiny on the part of the general public media and government has warranted a reexamination of corporate responsibilities standards of accountability the company's role in its local and extended community and its ethical position in our society and culture.</p><p><em>Corporate Social Responsibility and Alcohol</em> considers the basic values ethics policies and practices of a company's business. Particular attention will be paid to the alcohol beverage industry and the many unique issues that are specific to this business such as: responsible marketing promotional and advertising campaigns and strategies; the particular risks inherent in any alcoholic product; issues of abuse prevention & education; research; and legal and ethical aspects of alcohol.</p><p>This will be the seventh volume in the ICAP Series on Alcohol in Society.</p>